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It Was a Dark and Stormy Night: Fundraising in Troubling Times
“It was a dark and stormy night...” Oh, wait a minute. Isn’t that the line that Snoopy uses when beginning his epic novel? I invite to you to think about the types of dark and stormy times that sometimes visit those of us in the nonprofit world.
Are You Ready for Gift Planning?
Knowing that gift planning is important for your prospects and will be valuable to your organization, it is time to ask if you are ready to start a proactive gift planning program. In some cases, you may think that you have a program already, but if you really consider it, you may find that you are not fully engaged in all that is necessary for success.
How to Retain and Engage Your Millennial Fundraisers
I’m a millennial – the generation of the lazy, the entitled, the disloyal, the rebellious, and the perennially dissatisfied. If you’re nodding your head, perhaps based on a millennial you know, work with closely, or have raised, I hate to be the bearer of bad news, but you’re wrong. Millennials are fantastically engaged, hungry for success, and easy to please.
Event Sponsorships: From Prospecting to Solicitation to Stewardship
It would be advantageous for a nonprofit fundraising event to have all of its costs covered by sponsorships. Here's how.
Fundraising Events: How to Create a Results-Driven Marketing Plan
Let’s start at the beginning, which is actually at the end. The end result, that is. What is it you aim to accomplish with your marketing? What actions are necessary to get there and who will take those actions? When and how will they take action?