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Fundraising Events: How to Create a Results-Driven Marketing Plan
Let’s start at the beginning, which is actually at the end. The end result, that is. What is it you aim to accomplish with your marketing? What actions are necessary to get there and who will take those actions? When and how will they take action?
My Leadership Approach Was Failing. So I Changed It.
I was part of a leadership success story that Stephen Nill has invited me to share. First, though, let me admit to him, and to you, something that was quite painful: I very nearly failed right from the start...
Pain and Rebirth: The Making of a Superhero Nonprofit Leader
In the essay “More Than Normal, But Believable,” comic book genius Stan Lee wrote, “A superhero is a person who does heroic deeds and has the ability to do them in a way that a normal person couldn’t.” To be a superhero, he concluded, you need an exceptional power and must use it to accomplish good. Yet, most superhero stories start on shaky ground—family issues, childhood trauma, evil triumphing over good. As a result, these seemingly normal humans morph into something extraordinary.
The Three Mistakes Nonprofit Leaders Make Orienting Board Members
We know that boards influence the performance of your nonprofit. So, having an effective board is very important to your mission — and that’s what you care about, right? One of the biggest opportunities you have to ensure your board realizes its full potential and advances your organization’s mission is in orienting new board members effectively. Yet, while so many nonprofits do orient new board members, most nonprofits make three big mistakes in their board orientations causing them to lose valuable time and resources.
How to Maintain Your Mojo as a Nonprofit Consultant
I’ve been consulting for a long time now, but I still wake up excited about what each workday will bring. It would be easy to slip into monotony, even the doldrums. Some days I see clients, but there are many days when hours of computer work awaits. Is it a challenge to keep up my enthusiasm? Not at all. But sometimes I need more than the work itself to keep myself going.
Measuring Nonprofit Outcomes and Progress: What Data Should You Collect?
Imagine that you are Data Director at Make Everything Wonderful Forever (MEWF). Your organization provides a training program for community leaders to learn how to make everything wonderful forever. Now, your board wants to see data to show how effective that training is. How do you decide what data to collect to track your outcomes and progress?