Have you recently joined a new organization or found yourself with a new set of duties that include prospect research? Do you believe in the power of data to make informed decisions to help your organization raise more money? Do you want to participate as a valuable member of the fundraising team?
Getting Started in Prospect Research: What You Need to Know to Find Who You Need to Find for those who want to:
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Jump-start as a prospect researcher
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Create an optimal research tool kit
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Build vital relationships
- Use data to guide fundraising strategy
Author Meredith Hancks shows you how to:
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Set up your own research shop.
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Conduct capacity and interest research.
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Uncover hidden gems in your database.
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Identify great new prospects.
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Create a list of your favorite sources for various types of data.
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Build relationships with fundraisers.
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Determine when to go it alone and when to bring in the experts.
Bonus
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About the Author: Meredith Hancks
Meredith Hancks, MBA, is a veteran CharityChannel member who uses data daily to uncover hidden gems in the database at Western Illinois University, where she is the Director of Prospect Research and Management. She is serving the wider nonprofit community as Chair of the Best Practices in Prospect Development subcommittee for the Association of Advancement Services Professionals. She is currently a Doctoral Candidate at the University of Minnesota completing an Ed.D. in Higher Education Administration.
About CharityChannel's In the Trenches Books
You'll know an In the Trenches book not just by its cover, but by the author's fun, upbeat writing style. But don't be fooled by its down-to-earth approach and ample use of sidebars. In the Trenches books are authoritative and cover what a beginner should know to get started and progress rapidly, and what a more experienced nonprofit-sector practitioner needs to move forward in the subject.
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