Articles by CharityChannel Members
CharityChannel members who have years of experience in their field may apply to join a Contributor's Panel. Once accepted to a panel by the panel's editor, the member will work with the editor to determine article topics and to prepare an article that is ready for publication. With tens of thousands of colleagues in the CharityChannel professional community, this is a key opportunity to give back to your profession by sharing your hard-won expertise and wisdom.
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Online Direct Marketing for Nonprofits (Part 2) Contributed by:
Michael BurackMonday, December 03, 2001 (11 years 164 days ago)
In part 1 of our piece on online direct marketing, we made the case that nonprofit organizations cannot afford to ignore an email marketing strategy in the future. By combining the best lessons of our traditional direct mail experience with the efficiency, speed, and flexibility of today?s Internet email technologies, an organization can expand its reach as never before.
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Online Direct Marketing for Nonprofits (Part 1) Contributed by:
Michael BurackMonday, November 26, 2001 (11 years 171 days ago)
...Since then, science has taken his miraculous device and over time turned it into a medium we now refer to as the Internet. The web accepts signals and sends them in nanoseconds with text, pictures, and sound. How nonprofits use this technology may well be an indication of how they fare financially in the future. Why? Because most traditional fundraising pleas now being sent by direct mail will be replaced by lower cost, more effective email messages.
CharityChannel's WE REVIEW
CharityChannel members who have been admitted to the WE REVIEW Contributors Panel are eligible to receive recently-published books from a variety of publishers (and some self-publishers) to review. Reviews are not limited to books published by CharityChannel Press, the publishing project of the CharityChannel professional community. If you are interested in reviewing books, you are welcome to apply. Note that, even though WE REVIEW has been publishing reviews for over a decade, it has recently been reorganized and re-launched. We took the opportunity to remove prior reviews, since our focus is on newly published books.
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CharityChannel Press Books
CarityChannel Press is the publishing arm of CharityChannel. Many of the sector’s most experienced, knowledgeable practitioners are part of the CharityChannel professional community. Because of its unique role in the nonprofit sector, CharityChannel Press enjoys a rich pool of prospective authors from which to draw. In addition, the CharityChannel professional community, consisting of tens of thousands of practitioners, forms a natural initial market for the books as does the greater third sector itself. Interested in writing a book or manual?
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CharityChannel Press Blog for Authors and Editors
CharityChannel Press is the publishing project of the CharityChannel professional community. In this blogging feature, the authors and editors of our books and manuals share their thoughts, ideas, insights, and advice on topics of interest to busy practitioners. Reading their blogs is a great way to get to know them and to learn about their latest books and manuals. Be sure to jump in and add your comment to blog postings.
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